So I was innocently having a coffee at Toast Box with a friend, when this young lady approached us and asked if we could help them with a survey. Spying a stack of vouchers in her hand, we decided to let her talk more about it rather than just waving her away.
Turns out that in conjunection with Toast Box running for the Singapore Promising Brand Award, they are conducting a survey and asking customers to vote for them in exchange for a nice free coffee/tea voucher. When we asked if we could just get the voucher for just doing the survey, she looked a little paiseh when she explained that she would have to walk us through the voting procedure on our handphones and only then we could get the voucher.
So basically it comes down to 20 cents SMS for a $1.50 drink.
Turns out that in conjunection with Toast Box running for the Singapore Promising Brand Award, they are conducting a survey and asking customers to vote for them in exchange for a nice free coffee/tea voucher. When we asked if we could just get the voucher for just doing the survey, she looked a little paiseh when she explained that she would have to walk us through the voting procedure on our handphones and only then we could get the voucher.
So basically it comes down to 20 cents SMS for a $1.50 drink.
I have mixed feelings on this. On one hand they're effectively bribing us for our vote (something the lady couldn't deny when we pointed it out). On the other hand, they're taking the initiative to garner votes in a way that promotes their products.
Hm.. time to find out who else is running and see if they will "bribe" me to vote for them as well...
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